Do you want to know about Domain Authority and increase its score to get the number 1 spot in the search engine result pages? Don’t worry, we are covering this topic in detail to help you to get to know and increase domain authority.
This is a very important factor among 200 ranking factors to focus on while doing SEO optimization of pages and posts to rank higher on search engines. Website owners are always excited to increase domain authority to get SEO success.
Domain Authority helps to shine your website and beat the competition. People generally avoid this and focus on other factors, but it is essential for every website to get traffic and increase its sales.
Let’s know more about what is domain authority?, why is it important?, how to check DA?, and what DA score is good? and how can we increase domain authority?
What is Domain Authority?
Domain Authority (DA) is a metric data that is an essential factor for ranking on search engine result pages. With the help of this, you can easily know the performance of your website in terms of ranking. Its score ranges from 1 to 100 and is created by MOZ.
A high DA score means a website has a better chance to get a high rank on the search engine results pages. It gives the data of your website with respect to the topic or industry.
There are two types of authority in SEO: Page authority and Domain authority. Both are different from each other and their functions are also different. Page authority provides the ranking ability of pages of a website whereas domain authority tells the ranking strength of the domain.
Why is Domain Authority important?
Google offers PageRank ToolBar by which website owners can improve the quality of their site. It has not had enough updates since 2013, so it’s been closed since the Chrome browser arrived.
After that, it is very hard to analyze a website. To deal with this problem Moz came into the digital world which provides rank metric data which is known as DA. This data is helpful for a website to get a high rank on search engines.
You need to know that only high DA will not rank your website on Google. There are also 200+ ranking factors involved to boost the ranking, So you have to focus on all different factors to improve the performance of a website.
How to check Domain Authority? What DA score is good?
It is very easy to check domain authority. You need to use a site explorer tool called ‘Moz’ to get the DA score of your website.
Enter the domain of the website of which you want to know the DA score. MOZ enables you to check DA from their website or by installing its tool called ‘MOZbar’.
After getting a DA score, you need to know if it is good or not. It ranges between 1 and 100 so a popular website will have a score between 95 and 100. If there is a new website, it will have a score between 10 and 20.
It is easy to improve the DA which ranges from 20 to 30. On the other hand, if a website has a DA score between 70 to 80, then it is hard to improve it.
Increase Domain Authority in Simple Steps
You can increase domain authority score of your website by following these easy steps.
1. Improve Off-Page SEO
Websites having high DA can help to increase domain authority of your website. You can provide your link on that website’s pages and posts. Before doing this, make sure to check that those websites should not have high spam scores because if you will get traffic from these websites, your website also can get a high spam score.
This spam score hits your DA badly and makes your website rank down on the search engine. You can apply natural links which can be done through the published content. These links should relate to the content so the visitors will click on them easily. This is very best way to create high-quality backlinks.
You can get in touch with bloggers and webmasters who relate to your niche. You can ask them to promote your link or cover your product and services for a fee.
There is also another option which is that you can do a broken link audit of top-rank websites. If they contain broken links then you can provide your links there.
2. Share Content on Social Media Platforms
To increase domain authority you have to do some work on social media platforms like Facebook, Instagram, Twitter, Tumblr, etc. This is because about 70% of the world’s population remains active all day on search engines, so this will be more beneficial for your website.
Google also identifies your content sharing on social media channels. If the content is good, there is a better chance to increase your domain scores. You should add social media icons to your website and create accounts on social media platforms to increase visibility.
3. Do On-Page SEO of your website
This is a very critical way to increase domain authority. On-Page SEO can help to improve domain ranking and DA score. You can easily check and improve the On-Page strength of your website with an ‘On-Page Grader tool’ offered by MOZ.
You only need to feed the URL with the focus keyword to get the on-page report. Google considers Meta description, Internal Link, and Alt Text to check the on-page SEO of your website.
There are some on-page techniques you should follow:
- You should use good keywords while writing content that visitors are actually searching for
- Keep your content updated by using the top searched keywords
- Make Url of webpage SEO friendly
- Meta Title is the most important aspect of SEO ranking factor, so it should be optimized to get ranked in search results
- Metta description of your webpage should be optimized with focussed keywords
- Alt Text of images also plays an important role in DA score so it should contain focus keywords
- The application of internal links on a page should be in a limited and desired amount that should not be too much or less
You may also like:
- 11 Ways to Increase Website Traffic Organically
- What is the Importance of Backlinks for SEO Performance?
- 10 Best On-Page SEO Checker Tools for Website Audit and Analysis
This was all about how to increase domain authority and now you get this information in detail. This is a very important factor among 200 ranking factors to focus on while optimizing pages and posts to rank high on search engines. Website owners are always excited to increase domain authority to get SEO success.
If you want to rank your website at the top of the search engine results pages, then you should really focus on domain authority. But before this, make sure you have worked properly on other ranking factors.
We hope you enjoyed this post, and we will be back again with another topic with the best information.
Frequently Asked Questions
What is the easy explanation of Domain Authority?
Domain Authority (DA) is a metric data that is an essential factor for ranking on search engines. With the help of this, you can easily know the performance of your website in terms of ranking.
Why do we need to increase Domain Authority?
It is necessary because a high DA score means websites have a better chance to get a high rank on the search engine results pages. Domain Authority gives the data of your website with respect to topic or industry. It provides performance of the domain in terms of ranking.
What DA Score is good for a website?
A popular website will have a score between 95 and 100. If there is a new website, it will have a score between 10 and 20. It is easy to improve the DA which ranges from 20 to 30. On the other hand, if a website has a DA score between 70 to 80, then it is hard to improve it.